Hotel performance has a high correlation to GDP. As of December 2022 reporting, ISM enters contraction territory, temp jobs decline for 5th straight month and total # of hours worked falls.
What this means for you: Recessions are part of the economic cycle every bit as much as expansions are. The question is not – Are we going to have one or even when, but rather have you protected your business for these regular economic storms? Ask yourself – Is your lender a fair weather friend or a capital partner for all seasons?
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